What is IP targeting?
IP targeting uses a company’s shared IP address to target employees with relevant digital ads.
AccountInsight makes it simple to source and verify IP addresses, so you can be sure your campaigns reach the right people.
Why IP targeting works
There are tighter privacy restrictions and too much guesswork about audiences, and browsers have started phasing out third-party cookie data. This all means wasted paid clicks from poor-fit account. IP targeting is precise, reaching key accounts only.
How IP targeting works
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