With the acquisition of Cyance, the leading EMEA provider of B2B intent data, AccountInsight adds another arrow in the quiver of insights we can use to support B2B Agency Partners.
Who we are?
Top of funnel
Where ABA + AI fits into the B2B agency’s offer
AI builds brand awareness for B2B
Consideration
Reach and influence whole companies - buying teams - brand awareness
More focus on brand building
Not tactical 1-2-1 sales approaches
Reach and influence whole companies - buying teams - brand awareness
More focus on brand building
Closing deals
Not all 1-2-1 targeting
Share of voice, mind
Consensus building
What is the power of AccountInsight?
Boosting B2B
brand awareness.
You can’t expect to close key deals from cold approaches. B2B buyers choose brands they already recognise and respect.
You need to reach, impact and influence every employee. So when it comes to closing deals, you’re already front of mind and first in line.
Build awareness
& buyer consensus.
Use AccountInsight to deliver targeted, tailored ads to key, high-value companies. Build brand awareness with every single employee.
Lay the groundwork so when your sales team reach out, you’re already top-of-mind, and top of the list.
Built for
B2B marketers.
AccountInsight helps you deliver targeted, tailored ads to high-value companies. Because today’s B2B buyers decide digitally, and in teams of up to 40 people.
You’re no longer marketing to one person, you’re marketing to whole accounts. That’s why smarter B2B marketers use Account Based Advertising.
Elevate your
brand
Get your brand seen, recognised and remembered so you’re closer to closing deals without setting foot in the room
Enhance your marketing
ABA works perfectly as part of your overall marketing, increasing your share of voice, mind and market.
Empower Sales teams
Use account based marketing to enable Sales teams with warmer leads from engaged key accounts.
How it works?
Companies
Identify high-potential companies to target using their surf IP address.Identify high-potential companies to target using their surf IP address..
Campaigns
Create personalised campaigns that resonate with the right message.
Context
Show your ads on the sites most likely to be seen by key decision makers.
Latest News
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B2B finds a new growth model with Account-Based Advertising
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Should B2B companies fear a cookie apocalypse?
There are big changes within the Ad Tech industry. As big expectations around Account-Based Marketing platforms do not match reality;
Trusted by global B2B brands
What our clients say?
Trusted & transparent.
Certified Against
Piracy
Ensure your ads never appear on sites with pirated content.
GDPR
compliant
Target companies without using personal information.
Certified Against
Fraud
Compliant with guidelines to prevent fraudulent traffic.
Inventory
Quality
Compliant with brand transparency and safety guidelines.
Certified Against
Malware
Real-time reporting to quickly stop malware distributors.