Why you need Account Based Marketing Solutions
You are marketing to groups of people within companies in long and non-linear sales cycles.
To succeed in you communication and positioning you need account level targeting, optimization and reporting.
That’s why we built AccountInsight
Capability to segment and activate B2B audiences
Capability to optimise campaigns’ results by B2B audiences.
Capability to report results by B2B audiences
Solutions
B2B Display Advertising
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Final-Header-Design-Version-5-1.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Final-Header-Design-Version-5-1.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-Intent-based-marketing-Diagram-Mobile-FA.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-Page-Intent-Marketing-Section.png)
Intent Based Marketing
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Intent-Based-Marketing-Header-Design-Version-6-FA.jpg)
As we target your accounts, AccountInsight monitors the web articles being read by their employees.
Through advanced semantic keyword analysis, this information is transformed into a detailed, dynamic dashboard offering insights into companies actively seeking specific products or services.
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-Intent-based-marketing-Diagram-FA.png)
Our platform simplifies web analysis, identifying keywords and categorising them for easy intent understanding.
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Intent-Based-Marketing-Header-Design-Version-6-FA.jpg)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-Intent-based-marketing-Diagram-FA.png)
B2B Audience Targeting
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-B2B-Audience-Targeting-Final-Header-Design.png)
Designed for B2B teams with in-house DSPs, our B2B Audience Targeting solution facilitates the conversion of our company signals into audiences.
These seamlessly integrate into your chosen DSP as either data segments or media deals, depending on the DSP.
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-B2B-Audience-Targeting-Final-Header-Design.png)
Over 1000 syndicated B2B data segments across 40+ B2B properties
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-B2B-Audience-Targeting-Image-tablet-FA.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-B2B-Audience-Targeting-Image-mobile-FA.png)
Industry
B2B lifestyle segments
Company size
Intent
Technographics
Custom Segment
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/AccountInsight-Solutions-B2B-Audience-Targeting-Image-FA.png)
AdTech Ecosystem Built to maximise your digital targeting relevance
Categories
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Google-Ad-Exchange.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Amazon.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Openx.webp)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Smart-Ad-server.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Yahoo.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/33-Across.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Criteo_.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Adform.webp)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Yieldmo.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Rubicon.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/PubMatic.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/App-Nexus.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Unruly-CTRL.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Index-Exchange.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Pulse-Point.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/TripleLift.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Sharethrough.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/The-Media-Grid.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Placeholder.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/DoubleVerify.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Oracle.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Moat.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/Placeholder.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/IAS.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/IAB.png)
![](https://www.accountinsight.ai/wp-content/uploads/2024/01/IAB-Approvd.png)
Read our latest blog & news
![B2B Cookie Apocalypse](https://www.accountinsight.ai/wp-content/uploads/2023/03/Featured-Image-Should-B2B-companies-fear-a-cookie-apocalypse.webp)
Google’s Cookie U-Turn: Why B2B Advertisers Still Need Specialised DSPs
Google’s recent announcement to continue supporting third-party cookies in Chrome, reversing its 2020 plan to phase them out, has stirred the digital advertising world. However, this decision doesn’t significantly impact the fundamental landscape for B2B marketers. The need for purpose-built B2B Demand-Side Platforms (DSPs) remains critical. When we launched AccountInsight