In 2024, JABMO has once again been recognized as a leader in Gartner’s Magic Quadrant for Account Based Marketing (ABM) platforms, with a strong emphasis on its unmatched EMEA focus.
Google’s recent announcement to continue supporting third-party cookies in Chrome, reversing its 2020 plan to phase them out, has stirred the digital advertising world. However, this decision doesn’t significantly impact
Traditional display advertising relies on vague demographics and unreliable cookie targeting. This results in an inefficient ‘spray-and-pray’ approach. Furthermore, news around the Google Privacy Sandbox highlight the inaccuracy and contradictions
AccountInsight‘s B2B DSP is top-notch.
And we’re not alone in this opinion.
Expandi Group
Global Competitive Strategy Leadership Award for Democratizing Account-Based Marketing with Scalable, High-ROI Solutions
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JABMO
Top Vendor Enterprise in "Account-Based Marketing Tools:
A Marketer’s Guide” Report
Accountinsight is JABMO's DSP for Display ABM
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AccountInsight
Emerging vendor of the year in the B2B Martech Awards
Cyance
Leading Intent Data for Growth in Europe
Accountinsight fuels Cyance Intent & B2B Identity resolution
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AccountInsight started life as a B2B solution insight GroupM (WPP) – the world’s largest media-buying and technology group.
After winning B2B Marketing’s Award for “Emerging Vendor of the Year” in 2021, we integrated with Expandi Group, the largest fully owned B2B demand generation agency in EMEA.
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