Matthew Jantjies-Green is the Head of Agency Partnerships at accountInsight, the B2B DSP pioneering outcome-driven advertising powered by non-cookie IDs. With a deep passion for connecting agencies to innovative solutions, Matthew specializes in enabling effective B2B programmatic campaigns that drive measurable success. As he puts it, “In a rapidly evolving digital landscape, partnerships are the cornerstone of delivering targeted, impactful advertising that resonates with B2B audiences and maximizes ROI.”
Nurturing the relationships you’ve already formed is the best and easiest way to improve your company’s client retention and keep new sales rolling in. It’s fairly common knowledge that it’s
Our guest on this week’s Agency Dealmasters podcast is someone truly on the bleeding edge of performance marketing. It’s truly a pleasure to welcome MediaCom’s Digital Director of Performance, Natalia
So, you’ve come up with an exciting B2B Display Advertising campaign, you’ve paid to have it displayed across the internet on prominent sites, and are waiting for the sales to