Jem Lloyd-Williams, UK CEO of Mindshare, on the Evolution of Media

Jem Lloyd-Williams is the UK CEO of Mindshare, a global, multi-award-winning, media agency network of 9,300 people across 86 countries. Mindshare looks after some of the world’s biggest advertisers, including Unilever, Ford and Nike, as well as impressive UK brands such as Carwow, and LV=insurance. Jem was the former CEO of Vizeum UK and has […]

Natalia Chaban from MediaCom on performance-led growth

Our guest on this week’s Agency Dealmasters podcast is someone truly on the bleeding edge of performance marketing. It’s truly a pleasure to welcome MediaCom’s Digital Director of Performance, Natalia Chaban. With over 15 years of experience in media advertising technology and innovation, and an impressive position at Campaign’s Media Agency of the Decade, Natalia […]

Christopher Engman discusses ABM, Megadeals and the evolution of IP targeting

Having started in ABM in 2007, Christopher Engman has more than earned the title of ‘the Father of ABM’. His book Megadeals cements his reputation as an ABM leader even further. He’s been personally involved in hundreds of B2B deals, a number of which exceeded multi billion pounds. Christopher Engman’s Megadeals Advisory assists scaleups and […]

Chris Hirst , Global CEO Havas Creative, on what B2B clients want today

On our continued journey of building the discipline around B2B Display Advertising and to get better understanding about how digital, media, agencies and B2B clients are shaping the future, Accountinsight interviews some of the sharpest minds in our industry. This week we have Chris Hirst is Global CEO of Havas Creative – a multi-disciplinary marketing […]

Riaz Kanani, CEO and Founder of Radiate B2B, on adopting ABM & understanding user behaviour

Riaz Kanani Podcast

Thanks to his fascination with the importance of branding, technology and people, Riaz Kanani (linkedin.com/in/riazkanani) has an enviable amount of marketing experience to share. Not only has he built global video ad networks that understand user behaviour, launched the first paid for cinematic movie online, and helped build demand generation and engagement marketing strategies for companies […]

John Harris, president & CEO at Worldwide Partners, on the future of B2B advertising

This is a Masterclass on B2B, advertising and network agencies. On our continued journey of building the discipline around Account Based Advertising , Accountinsight interviews some of the sharpest minds in our industry to get better understanding about how media , advertising and agencies are shaping the future. John Harris is the President & CEO […]

Ricky Abbott discusses ABM & connected B2B experiences

Ricky Abbott Podcast

This is a Masterclass from Ricky Abbott on Account Based Marketing and the future of B2B marketing.On our continued journey of building the discipline around Account Based Marketing, Accountinsight interviews some of the sharpest minds in our industry to get better understanding about how digital, media , agencies and B2B are shaping the future. Ricky […]

Michel Juvillier explores media advertising, programmatic & the Ad Tech Market

This week’s very special guest is Michel Juvillier, the founder of The Societies Media (see his LinkedIn profile here).  As an expert in all things advertising and programmatic from the start of the digital advertising revolution, he’s got a fascinating background. He’s had a ringside seat to see how the world of media advertising and programmatic […]

Raffaele Apostoliti, president & CEO of Expandi Group, on leading EMEA B2B marketing

Raffaele Apostoliti Podcast

This week’s podcast welcomes Raffaele Apostoliti, president & CEO of Expandi Group, a leading EMEA B2B marketing agency serving many of the top B2B brands around the world, including IBM, HP, Lenovo and Google, to name a few. Check out his LinkedIn profile here. Expandi Group employs over 400 staff in marketing and operations and […]